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Peace of mind for business owners at a growth crossroads.

I embed as your Fractional Chief Growth Officer. Taking ownership of strategy, sales, and operations so you can lead with clarity and focus on what matters most.

| Book a complimentary consultation

Peace of mind for business owners at a growth crossroads.

Regina Story fractional CGO standing with arms crossed, image is in black and white

I embed as your Fractional Chief Growth Officer. Taking ownership of strategy, sales, and operations so you can lead with clarity and focus on what matters most.

| Book a complimentary consultation

Why You’re Here

You’re tired of pouring money into marketing or hires that don’t deliver.

Your team feels reactive, inconsistent, and you’re stuck holding it all together.

Growth has plateaued, and you don’t know what lever to pull next.

You’ve been burned by agencies or consultants promising the world but leaving you with a slide deck and templated tools.

You want clarity, trust, and someone who will own execution alongside you.

You’re spread thin, constantly pulled into the weeds, and it feels impossible to step back and lead at the level your business really needs.

What You’ll Gain Working With Me

Relief → no more sleepless nights worrying if marketing, sales, and operations are working.

Excellence → an edge that keeps you ahead of competitors, with strategies built for what’s next.

Momentum → ideas actually executed and growth that finally feels exciting again.

Trust → a partner in the trenches, not just another consultant checking a box.

Freedom → finally enjoy the success you’ve built while your systems keep growth steady.

Confidence → clear strategy, guided by expert strategists, with data to back it.

What I Do

Defining Your Vision • Delivery Your Legacy

Let me help you get that spark back.

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For when growth feels flat or chaotic.

I own the playbook, KPIs, and team execution. Embedding weekly to align strategy, sales, and operations.

l Free Consultation

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For when you’re stuck or a bottleneck.

In a 4-hour or 1-day working session, we solve the issue and leave with a concrete plan, owners, and timelines.

l Free Consultation

a balance scale

For when leadership feels heavy or lonely.

Coaching that builds confident decision-making, energy management, and resilience without burnout.

l Free Consultation

  • Discovery: Unpack where you’re stuck and what’s in the way.

  • Diagnosis: Identify growth gaps across strategy, sales, ops, team, and data.

  • Design: Build frameworks: GTM, pipeline, operating rhythm, dashboards.

  • Drive: Execute weekly alongside your team — decisions made, people accountable.

  • Deliver: Measure ROI, codify wins, and train your team to sustain momentum.

The Ailm Method: Our system to build and execute your systems.

What We Strengthen

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Strategy

Positioning, offers, pricing, and go-to-market roadmap.

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Sales

Pipeline design, qualification, proposals, conversion levers.

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Operations

SOPs, change management, client journey, quality standards.

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People

Leadership coaching, hiring, performance management.

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Data

Dashboards, attribution, metrics that guide decisions.

About Regina

Why work with me instead of a vendor or a full-time hire? Because you don’t need another outside provider handing you deliverables you can’t scale or an unskilled hire who takes months to years to ramp. You need someone who is plug and play. Builds the systems inside your business so growth becomes part of how you run every day.

I’m Regina Story, Founder & CEO of Ailm, and I embed as your Fractional Chief Growth Officer. I along with my support team design the strategy, systems, and scorecards and then stay in the trenches to make sure they actually work.

What does that look like?

Running a full Ailm360 assessment to uncover ROI leaks, intake drop-offs, and marketing spend waste and turning it into a clear growth blueprint.

Building and optimizing lead and workflow platforms that capture opportunities, streamline case/client management, and give you visibility from first touch to delivery.

Writing SOPs and playbooks that turn scattered tasks into repeatable systems across marketing, sales, events, and partnerships.

Developing lead magnets, funnels, nurture campaigns, and webinars that pull new audiences in and making sure workflows and reporting actually track ROI.

Aligning your team, vendors, and partners so they stop working in silos and start driving toward the same outcomes.

Learn more about my work and follow along for insights on LinkedIn.

My Approach

Human-first. Growth shouldn’t cost your well-being.

Ownership. I treat your goals like mine, I stay in the trenches until it works.

Evidence-based. I scale what works, informed by data and direct experience.

Calm execution. Clear standards, consistent cadence, less stress.

| Book a complimentary consultation

Client success stories

From dried-up leads to a repeatable pipeline.

When a coaching and training institute came to us they had no workflows, no SOPs, no CRM, and no marketing strategy, and leads had completely dried up.

We built their growth engine from the ground up: implemented and customized a CRM to capture and nurture leads, documented processes, relaunched marketing with webinars, lead magnets, and nurture campaigns, and created trackers to measure ROI.

Now, there's a clear strategy, consistent lead flow, and a scalable system that keeps growth moving.

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Engagement & Investment Models

Fractional CGO (retainer/project-based): Weekly leadership + growth ownership.

Actionshop (strategic planning intensive): 4-hour working session with deliverables.

Executive Coaching: Bi-weekly 1:1 for founders and leaders.

Pricing tailored to scope, speed, and team size —

always clarified before we start.

A Few of our Partnerships

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Frequently Ask Questions

What exactly do you do as a Fractional Chief Growth Officer?

I step in as embedded leadership to design and run your business growth operating system. That means building the infrastructure your business is missing — CRM setup, workflow platforms, SOPs, dashboards, lead capture, and nurture systems — while aligning marketing, sales, and operations so growth is consistent and measurable.

Am I working with you, or a team?

You’re partnering directly with me as your Fractional Chief Growth Officer. But no single person can be the expert in everything, and that’s the advantage of working with Ailm.

Being a turnkey leader often requires moving fast or adding capacity quickly. When that’s the case, I tap into Ailm’s trusted network of experts in marketing, tech, design, data, operations, finance, and human resources. They work behind the scenes, and I remain your single point of leadership. That's the advantage of working with Ailm,

Why is this good for you? Your growth system can scale without adding headcount, overhead, or delays. You get one leader (me), with the flexibility to expand capacity only when and where it drives results.

How is this different from hiring a marketing agency or consultant?

Agencies and consultants usually hand you campaigns, external metrics or dash boards or template resources. I build the system behind the campaigns and am an extension of your internal team. Setting the operating rhythm, data, and accountability that makes growth repeatable. Agencies can plug into what I build, but I’m the one ensuring strategy connects to results.

Why not just hire a full-time executive?

Hiring a senior growth exec is a big risk: high salary, benefits, and months to ramp up, plus they may not bring the full scope of expertise you need. I deliver executive-level leadership on demand, with accelerated traction, and without the full-time price tag. And I create the systems your team can keep running long after I step back.

What problems do you actually solve for businesses like mine?

- No clear growth strategy or inconsistent results.

- Marketing spend that isn’t converting.

- Leads drying up or slipping through the cracks.

- Intake or sales teams overwhelmed, reactive, or unstructured.

- Lack of reporting or data visibility to make decisions.

- Events, partnerships, or campaigns that don’t translate into pipeline.

- You're the bottleneck, and too many decisions still run through you.

- You can’t take time off without everything slowing down.

- Execution feels scattered, even though the team is working hard.

What kind of results should I expect?

Most clients see traction within 3 to 6 months: leads flowing again, intake stabilized, ROI visible, and campaigns running on a consistent rhythm. Longer term, you get a growth operating system — CRM, workflows, SOPs, and dashboards — that scales with your team.

Do you replace my COO, CMO, or Marketing Director?

No. I bridge the gap between strategy, sales, marketing, and operations. If those roles are unfilled, I’ll stabilize them, bring in support, and help you hire. If they’re in place, I make their jobs easier by giving them clarity, systems, and accountability.

What industries do you specialize in?

I’ve partnered with healthcare practices, law firms, consulting groups, and event-driven organizations. Common thread: professional services businesses at a growth inflection point who need clarity, traction, and systems to scale.

How fast do we start?

We typically begin with a Ailm360 Growth Assessment and Blueprint, which gives us a clear blueprint with strategic change management. From there, we implement, embed, and execute alongside your team.

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